Author: Jeff + Claude AI
Genre: Corporations
Date: 1st April 2026
Description: From a small Waterbury clockmaker to a global timekeeping powerhouse, this compelling history traces the remarkable evolution of one of the world's most recognizable watch brands. Journey through pivotal moments including the democratizing Dollar Watch, wartime innovation, the industry-shaking Quartz Crisis, and the game-changing Ironman partnership that redefined sports timekeeping. With chapters exploring global manufacturing, the leap into smartwatches, and today's contemporary collections, this is an essential read for horology enthusiasts, business historians, and anyone curious about the machinery of an enduring American icon.